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Largest solar cell plant in the city

Published: December 15, 2022, 10:02 a.m. Updated: December 19, 2022, 2:43 p.m.Joachim Hult, property director, and Carin Kindbom, president and CEO, Swedish Fair Gothia Towers during the inauguration of the solar cell facility on October 19, 2022. Photo: Natalie Greppi With a 1,000 square meter solar cell facility on the roof, Swedish Fair Gothia Towers creates climate benefits that give rings on the water. “As a large property owner, an important meeting place for the business world and a popular visitor attraction, we have a responsibility to be at the forefront”, says the president and CEO Carin Kindbom. 2011 operated on fossil-free electricity from wind power. Now the Swedish Trade Fair Gothia Towers has made a new investment in sustainable energy supply. As the first meeting and hotel facility in the Nordics, the Gothenburg operator has installed a solar cell system on the exhibition roof. – This is part of our strategy to create long-term value for our employees, visitors and society at large. The energy issue is highly topical at our fairs and meetings. However, many of our own sustainability initiatives are not as visible to the outside, but this solar cell plant is a concrete and visible statement, says Carin Kindbom, president and CEO of the Swedish Trade Fair Gothia Towers. The whole provides low thresholds for sustainability initiativesThe solar cell installation, which has been installed on an area of ​​1,000 square meters, is the largest in central Gothenburg. It provides a saving of approximately 57 tons of carbon dioxide per year and makes the business partially self-sufficient in electricity. – The solar energy will be used for everything from charging visitors’ electric cars and our own trucks to low-energy lighting, cleaning machines, washing machines, pumps and ventilation units, says property director Joachim Hult . He believes that it is a great advantage that the Swedish Trade Fair Gothia Towers owns, manages and develops its own property portfolio. The overall perspective lowers the thresholds for new sustainability initiatives. Going forward, more energy-saving initiatives are planned. – The fact that we have our entire property portfolio gathered in one and the same block gives us a unique opportunity to be able to move energy in the long term and balance between parts where we have a surplus and a deficit, says Joachim Hult. Holds several environmental certificationsAnother important piece of the puzzle for creating a sustainable meeting place is certifications. Large parts of Svenska Mässan Gothia Tower’s property holdings are certified according to the environmental certification system BREEAM and the operations are managed through ISO 20121, an international standard for sustainable events. – We are also involved in the Gothenburg Green City Zone project, which aims to create emission-free zones in the city, for example around the event area where we are located. We are happy to be a test bed for development and innovation, says Joachim Hult. – As a large property owner and business operator, we have a responsibility to contribute where we can. However, we are not satisfied there. We must continue to lead the way with solutions that create long-term and sustainable value for us, our customers and our environment, says Carin Kindbom.About the Swedish Fair Gothia TowersSwedish Trade Fair Gothia Towers is owned by a private, independent foundation that runs fairs, meetings, hotels and restaurants under its own auspices under one roof. All surplus is reinvested to develop the meeting place and create growth. During a normal year, the meeting place has roughly two million visitors and the operation generates roughly three billion in tourism economic effects for the city of Gothenburg. Read more at and The article is produced by Brand Studio in collaboration with the Swedish Fair Gothia Towers and not an article by Dagens industri

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Debate: The EU must slow down its legislative machinery to save the business climate

It is said that the Americans invent something, the Chinese manufacture it and the Europeans over-regulate it. If the EU wants to change that matter, it also needs to start shaking off the regulation-seeking politics in order to prioritize our business climate and European competitiveness, writes MEP Sara Skyttedal (KD)and […]
Debate: The EU must slow down its legislative machinery to save the business climate

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